Events

NFC Bootcamp Toronto

Description:

TorontoNFC Bootcamp is returning to Toronto. Join the NFC Bootcamp staff and international experts in near field communication who will share their insights on the NFC ecosystem and players, mobile wallet, beyond payments and social networking, as well as technical aspects needed to create your own NFC campaign. Early Bird pricing available through October 18, 2013.

Hear thought leaders from Sequent and Enstream and others and learn to use NFC to drive brand awareness, enhance customer experience, and increase your revenue stream. With NFC-enabled smartphones and devices finally reaching consumers, now is the time to leverage the power of NFC technology to reach your customers. This training program includes hands-on demos and instructions for building an NFC campaign, presented by local and international NFC experts. Learn best practices for using NFC in real-world scenarios — presented by people actually creating and implementing solutions. This two-day training program is delivered in an intimate classroom-style setting that fosters personal interaction with speakers and offers hands-on experience with NFC technology. The NFC Showcase lets you try dozens of NFC products, see demos of NFC in action, and ask the experts for advice.

 

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Supporting Organization

Designed for CEOs, CMOs, VPs, Directors and Managers of Marketing, Branding, Loyalty Programs, Payment and Credit Programs, Business Strategy, Customer Relations, Social Media Strategists, Public Relations, Online Community Managers, Business Development, Agency Account Managers and Entrepreneurs as well as Technical and technical minded people who are responsible for designing, building and supporting NFC applications, both hardware and software, from the platform to the mobile device.

 

MEETING AGENDA

Click here for more information on Toronto.

Pawel Chrobok - Speaker

Pawel Chrobok is Director of Business Development at EnStream LP.  He started his GSM career at T-Mobile where he worked for nine years in various capacities, fulfilling various roles, from operations and engineering to product development. While in product development he was responsible for defining and managing T-Mobile's SIM card requirements and applications.

In 2008, Pawel was hired by Giesecke & Devrient in Munich, Germany as their NFC SIM Marketing Manager and shortly thereafter was promoted to Senior NFC Program Manager. From 2008 through 2010 Pawel served as the Chairman of the SIMalliance NFC Working Group.  He participated in the setup and running of several NFC trials, worldwide (Payment, Transportation and Access Control).

In July 2012 Pawel joined EnStream in his present position as Director of Business Development.

Alain DeSouza - Speaker

Alain DeSouza is Vice President of Market Development for Sequent, where he is driving Sequent's strategy and operations in Canada. Alain previously worked at Research in Motion, where he served as Senior Market Development Manager, leading the mobile financial commercialization strategy globally. He has developed a wide range of NFC programs, including payments, access control, loyalty, and location-based services. Alain has 16 years of experience in market development and marketing with a variety of enterprise and consumer technology companies including Symantec, Amdocs, and the British Trade and Investment Office.

Tarek Luka - Speaker

Tarek Luka, an electronics and communication engineer by education, has been working in the IT field in various functions for the past 23 years. For the past 17 years he has worked exclusively in the payments field. Tarek currently heads the Payments business unit for Oberthur Technologies in Canada. Previously, he helped shape and bring to market Salt Technology’s mobile NFC wallet. Other previous work includes work with IBM, E-funds Canada and Oasis Technology Ltd., where he ran their client services division for the EMEA region. He is a working manager with the ability to quickly define the value proposition and strategic/tactical objectives, and drive a team to focus on execution.  Tarek brings extensive knowledge in Payments, Mobile/NFC, Credit/Debit Cards, Retail Banking issues and current trends in the industry. He managed the Chip & Pin acceptance for tier 1 merchants at Global Payments and was first to introduce a Canadian merchant with all three card brands (Visa, MasterCard and Interac) to the Kitchener Waterloo trial. He also managed and delivered over 40 domestic and international IT projects with an estimated value of $100M US. You can follow him on Twitter @PaymentsAtoZ.

David Shalaby - Speaker

David is the Founder and President of TapTrack, an NFC marketing firm.  In addition to leading all R&D efforts David also contributes to the sales, marketing and strategic operations of TapTrack.  Prior to founding TapTrack David worked in the aerospace and robotics industry for five years, as well as doing business development for Princess Margaret Hospital in 2010.  David holds an MBA from The Rotman School of Management at the University of Toronto and a BASc. in Electrical Engineering from the University of Waterloo.

Robert P. Sabella - Speaker

Robert P. Sabella has 20+ years of legal and entrepreneurial experience and is considered one of the most innovative leaders in developing and bringing new technologies to market. He is the founder of the NFC Bootcamp™ training series and has recently co-founded the AccelerateNFC incubator program, dedicated to fostering start-ups in bringing NFC technology to the market. He is co-author of RFID+™ and a prolific writer and speaker on NFC and RFID.

Anthony Santos - Speaker

Anthony Santos is creative director at TapTrack.  In his role, he markets NFC solutions at the enterprise level, and works with a number of clients from equipment maintenance to vineyard harvesting to security services industries.  As a member of the TapTrack team, he has participated in TechCrunch Disrupt in San Francisco. He brings a depth of experience in creating NFC-enabled solutions with the TapTrack platform. Anthony studied marketing at George Brown College.

We are sorry but registration for this event is now closed.

Please contact us if you would like to know if spaces are still available.