Events

NFC Bootcamp Los Angeles

Description:

los-angelesNFC Bootcamp is starting 2014 in Los Angeles. Join the NFC Bootcamp staff and international experts in near field communication who will share their insights on the NFC ecosystem and players, mobile wallet, beyond payments and social networking, as well as technical aspects needed to create your own NFC campaign. Early Bird pricing available through December 20, 2013.

Hear thought leaders and learn to use NFC to drive brand awareness, enhance customer experience, and increase your revenue stream. With NFC-enabled smartphones and devices finally reaching consumers, now is the time to leverage the power of NFC technology to reach your customers. This training program includes hands-on demos and instructions for building an NFC campaign, presented by local and international NFC experts. Learn best practices for using NFC in real-world scenarios — presented by people actually creating and implementing solutions. This two-day training program is delivered in an intimate classroom-style setting that fosters personal interaction with speakers and offers hands-on experience with NFC technology. The NFC Showcase lets you try dozens of NFC products, see demos of NFC in action, and ask the experts for advice.

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Designed for CEOs, CMOs, VPs, Directors and Managers of Marketing, Branding, Loyalty Programs, Payment and Credit Programs, Business Strategy, Customer Relations, Social Media Strategists, Public Relations, Online Community Managers, Business Development, Agency Account Managers and Entrepreneurs as well as Technical and technical minded people who are responsible for designing, building and supporting NFC applications, both hardware and software, from the platform to the mobile device.

 

MEETING AGENDA


MEET YOUR SPEAKERS:
Robert P. SabellaRobert P. Sabella, NFC Bootcamp:  Robert P. Sabella has 20+ years of legal and entrepreneurial experience and is considered one of the most innovative leaders in developing and bringing new technologies to market. He is the founder of the NFC Bootcamp™ training series and has recently co-founded the AccelerateNFC incubator program, dedicated to fostering start-ups in bringing NFC technology to the market. He is co-author of RFID+™ and a prolific writer and speaker on NFC and RFID.
Paula BergerPaula Berger, NFC Bootcamp:  Paula Berger has been working in NFC since 2005 in a variety of roles. She is currently involved in expanding the NFC Bootcamp, the only globally standardized NFC training program. She was VP Marketing and Communication at Sequent, an NFC Trusted Service Manager (TSM). She was Executive Director of the NFC Forum for six years, from the association’s launch through the rollout of the certification program. Paula has been a writer for NFC World publications and she is on the Planning Committee for the NFC Circle Boston, a program of the MIT Enterprise Forum that supports the development, adoption and commercial success of NFC. Paula has extensive experience in communication of all sorts and in building and running training programs.
Rich SteinRich Stein, Digitize Your Brand:  Rich Stein has spent the past 10+ years helping brands create relevant and impactful marketing solutions. His passion is innovating new ways to connect brands to their audiences. Originally, Rich was involved with technology companies like AT&T, Pacific Bell and System Integration companies driving business development efforts. He transitioned into marketing and helping brands drive digital interactions based on the sole premise of there has to be a better way to bridge the physical and digital world. All of this has come together at Digitize Your Brand where the company creates materials that drive mobile and computer based experiences.
Alex HowardAlex Howard, TX Systems:  Alex Howard has been working in the smart card industry for close to 10 years.  His experience is in development, consulting and support of projects including stored value, PKI, PC access, building access, hardware integration, time and attendance, among a host of other applications.  He is well versed in the US Federal Government CAC and PIV programs and has developed several custom applications which utilize these platforms.  His contactless smart card experience has centered around NXP Mifare and DESFire and HID’s iClass, and is now growing with the expanding NFC technologies.  Tx Systems, as a distributor for several of the world’s prominent contactless reader manufacturers, has provided Mr. Howard a position at the forefront of the growing smart card industry.
Trevor PaveyTrevor Pavey, Broadcom: A senior product line manager at Broadcom, Trevor Pavey is a seasoned high tech marketing executive with eight years of RFID and wireless expertise coupled with 17 years of experience in semiconductor technology, marketing, business development, applications and design. During his tenure at Broadcom, Mr. Pavey has been responsible for ecosystem management, including Broadcom’s relationships with the major payment associations and mobile carriers. Earlier in his career, he was instrumental in launching the NFC business at Texas Instruments.
Craig TadlockCraig Tadlock, CEO and Founder, GoToTags:  Craig Tadlock is founder and CEO of GoToTags which develops applications, software development kits and online services which allow companies to easily develop rich cross-platform applications which connect the physical and online worlds through wireless sensors. Founded in early 2011 by an experienced team of technology entrepreneurs, GoToTags is based in Seattle, WA with team members across the west coast. Its focus is on building innovative technology products and services to support the emerging trend of increased mobile computing situational awareness and physical and online device interactions. GoToTags also runs the largest NFC ecommerce website, BUYNFCTAGS.COM.As a highly motivated and effective technology leader, Craig brings nearly two decades of hands-on expertise in helping companies succeed by building and growing quality software products and teams. He brings a wealth of industry experience in wireless sensor, traditional and online advertising, media, entertainment, e-commerce and fulfillment systems, events management, geospatial, mobile and online services. This experience brings unique depth of knowledge to GoToTags.

We are sorry but registration for this event is now closed.

Please contact us if you would like to know if spaces are still available.